How to Support the Right Charity in the Right Way

How to Support the Right Charity in the Right Way When supporting the right charity in the right way it can have massive benefits to a company. In a recent survey 95 percent of consumers would switch brands to one that supports a good cause if price and quality were simular, according to the 2015 Cone Communications CSR Study. Although to gain such strong public support it is important that the charity engagement is long-term and is communicated in a meaningful way through many marketing channels, is aligned with your business strategy and is an issue your target [...]

By | 2019-01-25T04:37:48+00:00 October 16th, 2017|